Alantra advised RBS and Sankaty Advisors, LLC, the credit affiliate of Bain Capital, on the sale of premium UK-based shower brand Aqualisa through a management buy-out backed by LDC

Aug 2015

Sell-side advisory

Alantra has advised RBS and Sankaty Advisors, LLC, the credit affiliate of Bain Capital, on the sale of premium UK-based shower brand Aqualisa through a management buy-out backed by LDC.

The Kent-based business designs and manufactures a range of market-leading digital, mixer and electric showers and accessories, retailing through builders’ merchants, distributors, specifiers, and showrooms. Founded in the 1970s, Aqualisa has earned a reputation for innovation over almost four decades, pioneering anti-limescale technology in its mixer showers during the 1980s, launching the first digital shower in 2001 and introducing new wireless remote technology in 2005.

Aqualisa is the market leader in digital showers – one of the fastest growing categories in the bathroom products market – where its patented processing unit delivers superior product performance, unrivalled reliability and improved water efficiency. The company’s commitment to R&D over the years has seen it receive the Queen’s Award for Enterprise and Corgi Product of the Year.

The management buy-out team is led by CEO David Hollander and following the deal Aqualisa plans to accelerate its investment in new product development to introduce new technologies to the digital, mixer and electric categories, as well as continuing its investment in its loyal base of installers and customers to drive greater organic growth across the wider market.